Three Contact Center Technology Trends That Bring About Digital Transformation

Mckay Bird, CMO, TCN, talks about how decades ago, the contact center industry heavily relied on singular routed phone calls. He describes how today, new technologies have brought about digital transformation by improving the overall customer experience through omnichannel outreach, speech analytics and business intelligence Companies are waking up to the idea that their current […]

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Report: Experience-led businesses see double-digit revenue growth against laggards

Experience-led businesses are putting long-term engagement over short-term wins, investing in a combination of people, process and technology, have more comprehensive leadership buy-in and are seeing stronger revenue and customer wins as a result. Those are just some of the findings of new research undertaken by Forrester in partnership with Adobe. The Asia-Pacific edition of […]

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How the channel can capitalise on a “digitally distraught” market

When it comes to digital transformation across Asia Pacific, channel partners lag behind customers in maturity. That was the headline takeaway of Sandra Ng, group vice president of Asia Pacific at IDC, during the opening keynote of Ingram Micro One in Singapore. Research cited by Ng classified organisations as either “digitally distraught” or “digitally determined,” […]

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Drive Your Digital Transformation with AI-Powered Search and Recommendations

Companies are constantly refining the digital experience they provide to first-time or regular visitors to their websites in a bid to make that engagement easier, more immersive and more personalized. The goal is both to simplify and speed up the conversion of a casual website visitor into a loyal customer. In order to achieve that […]

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What’s Changed: 2018 Gartner Magic Quadrant for Web Content Management

Gartner has officially released its 2018 Magic Quadrant for Web Content Management. According to Gartner, web content management (WCM) is defined as “the process of controlling content consumed over one or more digital channels through the use of specific management solutions based on a core repository. These solutions may be procured as commercial products, open-source […]

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True Digital Transformation Requires A New Breed Of Agency

Digital has completely upended the marketing and advertising world, fundamentally changing the industry as we know it. Now it’s less about campaign-building and more about the convergence of marketing and technology to guide digital transformation. When it comes to finding partners, as digital marketing continues to evolve, brands and in-house marketing teams need to look […]

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VMware unveils the “Accelerating Partner Performance in Digital Transformation Report”, as a part of its Annual Partner Leadership Forum

VMware, a leading innovator in enterprise software, unveiled a commissioned study by IDC, titled “Accelerating Partner Performance in Digital Transformation”. The study maps the capacity of channel partners in the region to support and transition their customers in their respective journeys of digital transformation. The study was initially released during VMware’s annual Partner Leadership Forum, […]

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