Digital Transformation Is an Ongoing Process

Digital Transformation Is an Ongoing Process1

Digital transformation takes many forms and is, in some ways, unique to every organization that begins the process. Sometimes an organization is driven to digital transformation by consumer needs and other times it’s from an internal process perspective.

No matter the initial reason an organization begins digital transformation, one thing is certain: it’s never a one-and-done project.4 Digital transformation is an ongoing process that shifts and evolves over time to meet both consumer and internal stakeholder needs.

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Adobe’s Planned Marketo Buy: A $4.75B Bet On Enterprise Digital Transformation

Adobe's Planned Marketo Buy: A $4.75B Bet On Enterprise Digital Transformation

Adobe, already one of the world’s largest software companies and a leader in digital document and digital experience, is planning to become an even bigger part of enterprise digital transformation moves with its planned acquisition of Marketo.

Adobe on Thursday confirmed press speculation that the San Jose, Calif.-based software vendor had plans to acquire San Mateo, Calif.-based Marketo.

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Global Digital Transformation Market Industrial Chain, Sourcing Planning, Manufacturing Base Forecast To 2027

Global Digital Transformation Market Industrial Chain, Sourcing Planning, Manufacturing Base Forecast To 2027

Digital Transformation Market Report dispenses vital information interconnected to the comprehensive market and price estimate over the period, from 2018-2027. In this part, the specialists have given requisite figures which associate to the production and utilization appraise for the considerable sections that the market is segmented into, production estimate by type, and utilization estimate by an implementation.

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The Three Keys To Digital Marketing Transformation

The Three Keys To Digital Marketing Transformation

Digital transformation means a lot of things to different people. In its simplest form, it is the ongoing pursuit of achieving the highest levels of scale, efficiency, innovation and profit using data and technology.

In the context of strategy and operations, I have found three keys to effective digital marketing transformation.

1. Organization

Change is frustrating, and it can seem inefficient at first. Digital transformations are designed to alter company culture as well as many long-standing strategies, processes and tools.

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Empowering businesses to transform digitally

Empowering businesses to transform digitally

The world has gone digital is a term we hear far too often nowadays, but it’s not exactly true. It is true that the world is transforming, but there is an increasing distinction between those who are leading the change and profiting from it, and those who are falling behind and missing the many opportunities.

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