What Does A Mobile-First Digital Transformation Strategy Look Like?
What is the one thing that consumers crave over everything else? Is it connection? Is it the ability to work on the go? Or, is it state of the art customer experiences? I believe what they want encompasses all these things, however, their desire lies in the speed in which it all happens. They want it instantly. And if you’re not delivering a mobile-first digital transformation strategy that incorporates and meets all of their desires, you’ll lose consumers to your competition.